Digital Marketing Officer — Riyadh

Prepare and implement digital marketing plans aligned with company objectives.

Create and manage advertising campaigns on Google Ads, Facebook, Instagram, LinkedIn, TikTok, and Snapchat.

Manage social media accounts and develop appropriate marketing content for the target audience.

Execute marketing campaigns aimed at attracting potential customers and increasing inquiries and requests.

Analyze campaign performance and optimize results to reduce customer acquisition costs.

Monitor key performance indicators.

Prepare periodic reports related to campaign results and marketing budgets.

Conduct market research and competitor analysis to identify marketing opportunities.

Improve audience targeting and ads to achieve the best return on advertising spend.

Coordinate with the sales and business development team to follow up on potential customers and convert them into business opportunities.

Keep up with digital platform updates and apply best marketing practices.

Skills

Bachelor's degree in Marketing, Digital Marketing, or a related field.

2 to 5 years of practical experience in digital marketing and managing advertising campaigns.

Experience with Google Ads, Meta Ads, and social media platforms.

Ability to analyze data and prepare marketing performance reports.

Experience in managing advertising budgets and optimizing campaign results.

Good skills in writing advertising content and understanding target audience behavior.

Ability to achieve goals and work according to clear performance indicators.

Proficiency in Arabic, with a good level of English.